Paul Baeyaert joined Weber Shandwick in June 2003 as managing director, international communications. He has more than 15 years' experience in strategic communications consultancy in corporate, B-2-B and consumer marketing communications at local and international levels. Today he runs the award-winning Weber Shandwick communications team in Brussels and co-heads the EMEA consumer practice.
Paul has an extensive knowledge in creating and managing pan-European campaigns for large corporations such as Goodyear, General Motors and UPS. He’s a skilled media trainer and brand specialist having worked for leading global brands such as Citibank, ExxonMobil, J&J, Kellogg’s, Levi Strauss, Motorola and Samsonite. He is a regular guest lecturer at leading business associations and universities including the British Chamber of Commerce, FEB, the Boston University in Paris and the IABC. He is a former vice president of the Belgian Public Relations Consultancy Association.
Tel: +32 2 894 90 25